The highly anticipated Netflix docuseries “Bad Influence: The Dark Side of Kidfluencing” has captured widespread attention as it delves into the life and controversies surrounding teenage YouTube sensation Piper Rockelle.
From its release date to its cast and the shocking revelations it promises, here’s everything you need to know about this gripping series.
When Does ‘Bad Influence’ Release?
The three-part docuseries “Bad Influence” is set to premiere on Wednesday, April 9, 2025, exclusively on Netflix.
This series explores the darker side of social media fame, focusing on the controversies surrounding Piper Rockelle and her mother, Tiffany Smith.
What Is ‘Bad Influence’ About?
“Bad Influence” offers an unfiltered look into the world of child influencers, focusing on Piper Rockelle’s rise to fame and the allegations of exploitation and mistreatment that have followed her career. The series highlights:
- The creation of “The Squad,” a group of young influencers managed by Piper’s mother, Tiffany Smith.
- Allegations of abuse, cult-like control, and workplace violations brought forward by former Squad members.
- The $1.85 million settlement in October 2024 following a lawsuit filed by 11 former Squad members against Tiffany Smith for unjust enrichment, retaliation, and other claims.
Through interviews with former Squad members and industry experts, the series sheds light on the risks and ethical concerns associated with child vlogging and social media stardom.
Who Is in the Cast of ‘Bad Influence’?
While “Bad Influence” is a documentary rather than a scripted series, it features interviews with key individuals involved in Piper Rockelle’s story:
- Piper Rockelle: The central figure of the series, a teenage YouTube star who began her career at age 9.
- Tiffany Smith: Piper’s mother and manager, who has faced numerous allegations of exploitation.
- Former Squad Members: Individuals who were once part of “The Squad,” sharing their experiences and accusations against Tiffany Smith.
- Industry Experts: Commentators providing insights into the broader implications of child influencer culture.
Where Is Piper Rockelle Now?
As of 2025, Piper Rockelle remains active on social media platforms like YouTube, Instagram, and TikTok. Despite the controversies surrounding her career, she continues to post content for her millions of followers.
However, her public image has been significantly impacted by the allegations against her mother and manager.
Why Is ‘Bad Influence’ Generating Buzz?
This docuseries is more than just a look into Piper Rockelle’s life—it serves as a cautionary tale about the dangers of child stardom in the digital age. Key reasons for its buzz include:
- Controversial Subject Matter: The allegations against Tiffany Smith have sparked debates about parental roles in managing child influencers.
- Cultural Relevance: With social media becoming an integral part of modern childhoods, “Bad Influence” raises important questions about ethics and accountability in this space.
- Legal Fallout: The legal battles involving Piper’s family add a layer of drama that has captivated audiences.
What Can Viewers Expect from ‘Bad Influence’?
Viewers can expect a mix of emotional interviews, behind-the-scenes footage, and expert commentary that paints a vivid picture of both the allure and pitfalls of internet fame.
The series also aims to advocate for better protections for young creators navigating the high-stakes world of social media.
Final Thoughts
“Bad Influence: The Dark Side of Kidfluencing” is shaping up to be one of Netflix’s most talked-about releases in 2025. Whether you’re a fan of Piper Rockelle or simply intrigued by the complexities of social media fame, this docuseries promises to be both eye-opening and thought-provoking. Don’t miss its premiere on April 9!
About Bad Influence: The Dark Side of Kidfluencing
“Bad Influence: The Dark Side of Kidfluencing” is a three-part Netflix documentary series released on April 9, 2025. The docuseries explores the underbelly of the kidfluencer industry, focusing on the life of teenage YouTuber and influencer Piper Rockelle, her rise to fame, and the controversies surrounding her mother and manager, Tiffany Smith.
Directed by Jenna Rosher and Kief Davidson, the series delves into allegations of exploitation, abuse, and manipulation within Piper’s content collective, The Squad.
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