New ‘Harry Potter’ Immersive Exhibition Announced for 2022

A new, immersive Harry Potter exhibition has been announced from Imagine Exhibitions, set for a worldwide tour in 2022.

“We are honored to be entrusted with the iconic Harry Potter brand and excited to develop and share an exhibition experience that celebrates the magic of the Wizarding World,”

Tom Zaller, CEO of Imagine Exhibitions.

“We look forward to working with world-class partners, promoters, and sponsors to bring an all-new Harry Potter: The Exhibition to fans around the globe.”

The Harry Potter franchise has blown up in popularity and cultural significance over the years since J.K. Rowling first published Harry Potter and the Philosopher’s Stone in 1997.

The books were critically lauded and accumulated a strong fanbase, which only grew exponentially once Warner Bros. broadcasted the first film adaptation in 2001.  The franchise became its own media empire, generating billions of dollars between the books, films, video games, and other merchandise.

The desire of Potterheads to visit worlds parallelling those in the wizarding world has prevailed since 1997. Luckily, several events offer a step into typical locations like Hogwarts, Diagon Alley, and Gringotts Bank. Fans can tour real-life sites like Alnwick Castle, The London Zoo, and Kings Cross Station, used as locations in the Harry Potter films. Warner Bros. studio tours in Los Angeles and London display real props, costumes, and recreations of sets used in the movie.

The most immersive Potter experience appears to come from The Wizarding World of Harry Potter, which are devoted parks located at Universal Studios in Florida, California, and Japan. The gardens have fully-fledged recreations of areas like Diagon Alley and Hogsmead, where fans can devour butterbeer and purchase high-quality recreations of the characters’ wands in the movies.

Imagine Exhibitions has announced via PR Newswire that they are building a new, highly immersive Harry Potter exhibition planned to debut in 2022. Imagine has been making high-quality exhibits for over ten years and is now associating with Warner Bros. Consumer Products to establish a never-before-seen experience exploring the world of Harry Potter and Fantastic Beasts and Where to Find Them. The touring will start around the globe, covering North America, Latin America, the Asia-Pacific Area, Europe, the Center East, and Africa, and be scalable, counting on the location and venue, varying from 10,000 to 20,000 square feet.

“We are thrilled to be partnering with the experts at Imagine Exhibitions, on this all-new Harry Potter exhibition,”

Peter van Roden, Senior Vice President of Global Themed Entertainment

“Everyone involved with this project is committed to bringing a masterfully crafted newly innovative Wizarding World experience to fans around the world.”

The exhibition will illustrate not just Harry Potter, but also the Fantastic Beasts collection as adequately, and will “rejoice probably the most iconic moments of the movies and tales of Harry Potter, Fantastic Beasts, and the increasing Wizarding World,” in line with the official statement.

The corporate pledges an “immersive, behind-the-scenes exhibition expertise” that can exhibit atmospheres themed after the characters and beasts from the movies. Exhibition visitors can interact with settings and establishments crammed with props and costumes from all the Wizarding World franchise.

It’s been over twenty years since the last Potter book was published, and nearly ten since the last film came out; however, interest in the Wizarding World remains high as ever. Lately, there have even been reports that HBO is developing some kind of Potter series for its streaming platform, HBO Max.

Though J.K. Rowling has come under fire for some questionable anti-trans opinions, the Harry Potter universe as a whole still seems to remain very admired. The Wizarding World continues to widen far past the initial books and films.

As a media franchise, it is only challenged by things like Star Wars and the Marvel Cinematic Universe. For Potterheads, things like Imagine’s new exhibit are sure to satisfy the greed for new Harry Potter experiences.

About Harry Potter

Harry Potter is a film series based on the eponymous novel series by J. K. Rowling. The series is distributed by Warner Bros. and consists of eight fantasy films, beginning with Harry Potter and the Philosopher’s Stone and culminating with Harry Potter and the Deathly Hallows – Part 2.

The film series follows Harry Potter, the Boy Who Lived, and his journey to take down the evil wizard Lord Voldemort and save Hogwarts, the Wizarding School he attended, with his best friends Hermione Granger and Ron Weasley.

The series was mainly produced by David Heyman, and stars Daniel Radcliffe, Rupert Grint, and Emma Watson as the three leading characters: Harry Potter, Ron Weasley, and Hermione Granger.